Who we are and what we do

Pixelflakes is a London based studio comprised of artists. Our carefully selected team specialises in visualising the unbuilt. The approach we take evokes thought and conveys emotion. It is this approach that has cemented on-going working relationships with many of our clients. Whilst we all descend from different backgrounds and nationalities we share a common passion and language for quality artistic visualisation.

Marvin Nooitgedacht

Having grown up in the Netherlands, Marvin made his way over to London to co-found Pixelflakes in 2012 alongside Matthew Reid. Marvin is the Managing Director of Pixelflakes and holds a Master’s degree in Art & Technology from the University Of Utrecht, Netherlands.

Marvin enjoys Basketball, table tennis and all things media / technology related. A self-confessed gadget-man.

Matthew Perry Reid

Matthew is our Visualisation Director and Founding Partner at Pixelflakes. He holds a degree in Architectural Visualisation (BA Hons) from Bournemouth University and has worked at renowned visualisation studios across London.

When he's not at Pixelflakes you'll find him attempting to create the ultimate Old Fashioned, still a way to go!

Pedro Botelho

Pedro is an associate at Pixelflakes and holds an MA in Architecture which he acquired in his home town, Lisbon. Prior to joining Pixelflakes in 2013 Pedro worked at varied architectural practices such as Promontorio in Lisbon and Tryptyque in Sao Paulo.

In his spare time, Pedro enjoys practicing yoga and drawing. He also runs an independent publisher for artists – Pareas Parias.

Benjamin Marzys

Ben joined Pixelflakes in 2014 after having worked as an architect at architectural practices NFA Office and Studio Arne Quinze in Belgium. He completed his studies at Cardiff’s Welsh School of Architecture and London’s Bartlett School of Architecture.

He’s a sharp tennis talent and has a keen eye for photography. Ben was also once "a famous DJ" in Belgium, or so he claims. We're still unsure.

Rich Macey

Rich joined Pixelflakes with a wealth of knowledge in early 2018 having held an Associate position at Foster and Partners in the Design Communication team for over 5 years.

In his spare time Rich likes to keep active and is an avid jogger, rock climber and also has a passion for oil painting, our resident Picasso!

Lauren Wells

Lauren joined Pixelflakes at the end of 2015 after graduating with a degree in Illustration & Visual Communication from the University of Westminster. As well as helping to run our busy studio Lauren is also part of our media design team.

In her spare time, she enjoys illustration, ceramics and is our resident Mary Berry.

Valeria Di Paola

Valeria studied Building Engineering at the University of Catania, Sicily before working as an Architect. After an inspiring masterclass at the SOA Academy, she decided to move to the world of archviz and relocated to London in 2018. Valeria joined Pixelflakes in early 2021 having worked at other London studios prior.

In her spare time, Valeria like to explore cities armed with her camera and a thirst for the weird and wonderful. Find her at a gallery opening, a design exhibition or navigating through a new neighbourhood.

Xavier Pratt

Xavier hails from Spain where he studied Architecture at Ramon Llull University. Before joining Pixelflakes in 2019, he worked at Isabel Lopez Vilalta and Ricardo Bofill–Taller de Arquitectura.

If Xavier isn't relaxing in a coffee shop he can be seen zipping around a city on his motorbike. Whilst living in Australia, Xavier developed a love for surfing and tries to get back on the water whenever he can - he's even considered surfing the Thames!

Ibrahim Bundu

Ibrahim graduated from Bournemouth University in 2014 with a degree in CGI: Modelling and Animation. He joined Pixelflakes as part of our internship programme.

In his spare time you will find Ibrahim reading the latest issue of Batman whilst being beaten by 15 year olds at Call of Duty. An avid gamer, and self confessed burger enthusiast.

Óscar Rodríguez

Oscar studied Master of Architecture at the University of A Coruña. After years of working in studios as an architect, Oscar found his way to the world of visualisation before becoming a freelance 3D Artist. Having moved to London in 2020, Oscar soon joined Pixelflakes as part of our Internship Program.

Music is one of Oscar’s great passions. Having already mastered the piano and viola, he’s now set his mind to learning jazz music.

Alessandro Colace

Alessandro threw himself into to the world of Archviz after winning a competition that allowed him to study at the University of Miami – School of Architecture. From this Alessandro worked for two years before completing his II level MADI Master in Digital Architecture at the IUAV. In the summer of 2021 Alessandro joined Pixelflakes as a 3D Artist.

Alessandro loves to enter visualisation competitions and has won or been nominated in several industry prestigious awards. When he’s not behind a computer, Alessandro can be found playing his bass guitar or re-watching Lord of the Rings for the fiftieth time.

Guglielmo Barberi

Guglielmo (AKA Gui, Guli or Gigi) hails from Turin where he studied Building Engineering. Guglielmo’s passion for CGI first started whilst working in a fashion studio where he designed concepts for fashion shows. He worked as a 3D Artist at Mario Cucinella Architects for over two years before moving to London and joining Pixelflakes in early 2021.

Having grown up near The Alps, Guglielmo loves hiking and being surrounded by nature. When back on flat land, he can either be found cooking up some traditional Italian food or watching football.

Sofía Nowak

Sofia joined Pixelflakes in 2021 to manage our ever-evolving asset library. Prior to this Sofia spent four years at Wilkinson Eyre, studied Design Technical Engineering at the University of Malaga and has completed a Master’s Degree in Architectural Rendering at the Animum Creativity Advanced School.

Sofia is a hands-on person, literally. Mastering crafts like crocheting, building ceramic miniatures as well as playing the ukulele. She’s a self-confessed green finger enthusiast, creating an indoor jungle in her home – we’re hoping she’ll give us her top tips to saving our dying studio plants.

Alina Cristea

Alina holds a degree in MA Architecture from Ion Mincu University of Architecture and Urbanism, Bucharest. Upon graduating Alina worked at Cumulus Architecture before moving to London to join Foster + Partner’s inhouse visualisation team. She joined Pixelflakes in the summer of 2021.

Alina recently took up climbing to combat her fear of heights, she also practises Brazilian Jiu Jitsu. An all-round competitor, Alina loves a challenge, whether it’s a new board game or running a marathon without training (although she has vowed to never do that again!)

Mariana Pelliccioni

Mariana studied Architecture and Urban Design at FAESA in Brazil and graduated in 2016. After working for three years as an architect, Mariana decided she wanted to see the world and went travelling before settling in London. She joined Pixelflakes in the summer of 2021.

At the weekends Mariana enjoys having dinner with friends and exploring London on her bike – she’s trying to go through every borough by the end of summer 2022!

Mia Matthew

Mia joined our internship programme as part of her year out from Loughborough University where she is studying Architecture.

During her free time Mia is obsessed with all things food related. Her go to TV is Come Dine with Me and GBBO. She likes to discover new places to eat but is a tough critique to please. Grace Dent eat your heart out.

Luna Nuzzo

Luna joined Pixelflakes in 2021 as part of our Internship Programme. She is currently studying at IUAV University in Venice where she is completing her II level MADI Masters in Digital Architecture. Luna has always been interested in architecture, having also studied Architecture at the University of Bari and worked on archaeological excavations in Greece.

Video games are a huge passion for Luna, and they are part of the reason she decided to switch to the world of visualisation. When she’s not behind a computer or TV screen, Luna enjoys pole dancing.



Our Collaborators


Book a Pixelflakes CPD / Workshop

Pixelflakes have the pleasure of offering a non-accredited CPD, covering key insights into the artistic visualisation process.

3D Artist position

Pixelflakes London is looking for a new artist to join our London based team.

Intern position

We're looking for a talented individual to join our intern program!